Ascend customer Finance CEO, Steve Carlson covers his business’s way of adjusting interest rates predicated on real time individual information. The company will present its eyesight at 2015 LendIt meeting in Midtown Manhattan. Led by a team of former Intuit, HSBC, and credit card company executives, Ascend’s leadership is using the effectiveness of big information for real time user benefits. Its very first product, Rate Rewards, will adjust consumers’ interest levels according to their particular financial habits. Lower credit consumption or financial obligation, or increased cost savings can lead to reduced interest levels on financial loans.
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